#shoparttrail – Collaboration with Truro Businesses and the Truro Festival

Last month we had some tremendous support from the Truro businesses who hosted a group of artists’ work in prominent locations of their shop windows.  You can maybe appreciate how precious your shop window is.  It is about what you sell, who you are and entices those from the outside to look in and perhaps go inside and make a purchase.

The Truro Festival organised the #shopArtTrail which allowed visitors to explore Truro further and discover eleven artists’ work displayed in the city.  A great way to be in the fresh air, follow the map and to learn something new.  Visitors picked up the trail checklist from the festival marquee on Lemon Quay and went on their way to enjoy art and to explore Truro deeper.

At the top of Pydar Street the artist Laura Wray was able to display several pieces of art, complimenting the art gallery café of InnerTide on Pydar Street perfectly with its nooks and reclaimed shelves.


Pennyworths displayed Felicity Tattersall’s amazing Samuel Footes tea party scene.  Felicity took time to write a piece on Mr. Samuel Foote, who was the theme of the Truro Festival and decorated the delightful window display on High Cross.  I do believe the sweets were a slight distraction for her and she enjoyed the colours of the shop with glee!  This is a great example where the shop and the art worked together to create a display.

Businesses window displays (2)

Pennyworths Coffee House with Samuel Foote

(You may be wondering who Samuel Foote is, well  for the next three-years the Truro Festival will focus on a forgotten Truronian from the 18th century. In his day, Samuel Foote was the first stand-up comedian and known as the funniest man in London. He was a Cornishman with a larger-than-life personality, who wowed audiences at his tea parties in the fashionable coffee houses of Covent Garden.)



Samuel Foote

Midtown Deli & Cafe on King’s Street, was host to Leonardo Santolamazza’s work.  Leonardo has worked with Totally Truro the Business Improvement District on many previous projects, including BIG ART.  The Italian born artist is passionate about his work and his style is distinctive.

Malletts Home Hardware situated on Victoria Square, hosted Beano cartoonist, Nick Brennan.  Nick is a cartoonist and illustrator and is a great inspiration.  During the festival he hosted a cartoon workshop, which the children really enjoyed.

Nick Brennan (2)

Magpie & Fox held two vibrant pieces of art in their window from Tom Sutcliffe and Mat McIvor.  The art suited the fashion boutique on River Street to the ‘T’.

Truro Fabrics hosted Sam Bradbury’s newly created puppets.  Manager of Truro Fabrics commented that they noticed people looking into the widow and checking it on their maps.  Sam’s work was most at home at Truro Fabrics and again was well suited to this creative business on Calenick Street.

Archie Browns had an amazing window display with the silhouette of Truro Cathedral, the city penned in Silver and the Truro Festival Guides clearly celebrating the arrival of the Truro Festival .  Emeilia Wharfe is a freelance, illustrator and writer who displayed interesting and delicate pieces of work hung in Archie Brown’s window.  Emeilia aslo created the enlightening Truro Festival display and information board about Samuel Foote.  This specially commissioned installation is to reintroduce the extraordinary life of Foote to Truro and many of the festivals events are aimed at celebrating and educating audiences about the first ever stand up comedian!

Vertigo is a fun, vibrant bar and restaurant.  One of the best places for a night out in Truro.  It has funky lines and patterns as its décor and Charlotte Davis displayed one of her drawings within their window.  Charlotte loves lines and precision and this piece of art hung in their window with ease.

Sam’s in the City held sketches from Rowena Siorvanes.  The work, created specifically to be shown at Sam’s was beautifully hung and displayed in this smart and stylish eatery in the entrance.  So whilst waiting to be seated, the arts location within the restaurant, allowed customers to view and enjoy the work.  Rowena’s art of simple pen and ink, displayed people enjoyed eating seafood and Sam’s in the City sell’s similar types of dishes.  Rowena is inspired by people in everyday life that she observes – all their characteristics with simple line drawing.

Finally talented artist, Keith Sparrow displayed his work in Waterstones, Boscawen Street with some manga style creativity!  In fact, he took this to a new level by creating artwork live in the window.  This similar concept was taken by Uneeka Life, just a few doors down, who had artists working in their window each day, pop up – during the festival. It is these collaborations that we like to celebrate!


Keith Sparrow manga workshop on Lemon Quay

Uneeka’s window on Boscawen Street is their pride and joy – the store relishes in being creative with their window and it was wonderful to have them on board with the Truro Festival.

Visit Truro decorated their window beautifully during the festival.  Thank you to all those businesses who participated and joined in the #trurofestival in any way they could.  Visitors were able to spot eleven artists’ work in the shop windows around Truro with ease.


Ian Kelly image 1

Ian Kelly

Following on from the Truro Festival, there is an evening with actor and director Ian Kelly fresh from the West End production of the hit play ‘Mr Foote’s Other Leg‘. Ian will give a talk about his research into the life of the enigmatic Truro-born Samuel Foote.7.30pm on Thursday 26 May in the Lander Gallery CafeTickets are £10.00 and available from www.crbo.co.uk


Ladies night out at The Truro Festival

Truro Festival began with a jam packed Saturday full of events and activities to pick and choose from.  Instead of being involved with this particular Festival event, this time, I organised two of my friends to join me in attending this woman only occasion – ‘Salon du Chocolat’ performed by Rebecca Mordan and Sharon Andrew.  The duo are talented in their ability to convey literature that captivates and entertains.  I had indicated to my friends that Salon du Chocolat was performed by Scary Little Girls Theatre company.

Salon Du chocolat

When chocolate was first brought to England in the 1600s, it was considered a taboo substance, enjoyed only by the scandalous and elite in private salons.  Some of our finest literature was also once considered too provocative for public consumption and was heard in similar salon environments by only the boldest of ears!

Scary Little Girls invited a female-only audience to join them for a stimulating and intimate evening of storytelling celebrating the relationship between salons, chocolate and forbidden literature!  We heard of tales which explored female desires from authors such as Edna St Vincent Millay, Stella Duffy, John Keats and Daphne du Maurier – and of course enjoyed chocolate treats too!

I met the delightful performers at last year’s Truro Festival in our cosy yurt on Lemon Quay during howling gales.  It was a fabulous evening full of laughter and decadent literature.

As this was our rare ‘girls night out’ in Truro we organised, to try the new bar and wine merchant ‘The Art of Wine’  situated in Nalders Court before heading to the show.  Home to some fabulous independent fashion boutiques such as Melange, Plum and Benetton, as well as The Original Art ShopNalders Court leads off Pydar Street, just at the entrance to Laura Ashley.

The Art of Wine has a unique and chic interior where we could sample wines from a smart gadget dispenser called WineEmotion.  The dispenser keeps the wine at a perfect temperature and we were able to sample the wine at a reasonable price per glass, small, medium or large.  We managed to sample two, with guidance from the knowledgeable Roland.  I preferred the fruity South African Sauvignon Blanc, Ataraxia by Kevin Grant. I ended up buying a bottle for a special occasion.

We then, raced off for the performance at 7pm on Lemon Quay.  The marquee was decorated in the theme of Samuel Foote.  (Truro’s long lost Truronian from the 18th century, he was the first stand-up comedian and known as the funniest man in London.)  The lights were dimmed and the lectern was poised for the drama to unfold.  We had exerts from ‘A Letter to my Love’ by Nicholas Stuart Gray, to ‘In Praise of Older Women’ by Frank Kaiser.  During the interval we were served rich hot chocolate from Oscars Coffee Shop and Deli (from Samuel Foote’s Coffee house), as well as delicious homemade brownies with flickers of ginger.

Salon Du Chocolac

The evening continued with highlights from ‘Mistress of the Art of Death’ by Ariana Franklin and ended on a high with ‘The Ballad of Freda and Barry’ by Victoria Wood.  In a flash of the eye, the evening was over and you could tell that the audience thoroughly enjoyed it – wonderful to hear good hearty laughter from all the women.

Blackboards & baby wipes

What a fantastic first week of Truro Festival 2014. We couldn’t have asked for a better turn out to all of our events and we hope that you had as much fun as we did! Now we’re well on our way into the second (and final *tears*) week of Truro Festival 2014, and there are still so many things for you to do!

As ever everything is GO!GO!GO! in our office. Yesterday morning was spent readying our chalkboard a-frames for the week ahead, using copious amounts of baby wipes and kitchen roll! Trying to get the white pen off the black background was not as easy as first thought; que arm cramps, chalky white hands and the very strong scent of baby wipes lingering around us for the rest of the day. That said it was a fantastic workout for our arms, they’re definitely looking more toned today ;). Charla has done a brilliant job making our Truro Festival information boards look pretty and we hope you like them too!


As you may or may not have noticed, over the weekend, we’ve used our expertise in feng shui to completely turn the Truro Festival marquee around – literally. The marquee entrance is now on the end facing the Hub Box. We’ve also had a little jig around with the layout inside and we hope you’ll agree it feels much better!


(Thank you to the boys in the photo putting up the Truro Festival banner for us).

Please follow us on Facebook and Twitter where we’ll be keeping you up to date with all the events as and when they happen. If you have any photos of your experience at Truro Festival please share with us! We hope you have a good week :).

Monday, Monday

After a brilliant launch weekend, Truro Festival 2014 is now full steam ahead as the first week of half-term commences and locals and visitors from further afield brave the damp weather in search of something fun to do!

We kicked off this morning with film and print making workshops in the marquee on Lemon Quay from 10am and what a turn out. The creative juices were most definitely flowing as participants set to work decked out in aprons and rather fetching blue gloves making prints with Travelogue Kernow – we can’t wait to see the finished products!

Those interested in film making and all things camera, were seen braving the elements and making short films around Truro. I was lucky enough to catch up with one group, and when asked what their film was about they told me it was going to be a thrilling drama about a man and his ice cream! I have to say his ice cream did look pretty extraordinary:



All films made today will be showed at a special premiere night at The Plaza Cinema Truro on Monday 14th at 6pm (don’t forget to get your tickets 01872 272894)

We were also treated to some fantastic dance performances by local dance groups, followed by a dance workshop!

There is still plenty going on this afternoon; more film making and dance workshops, fun, games and story telling with the Story Republic on Kenwyn Street and Fiddler on the Roof this evening at the Hall for Cornwall. Phew!

Follow us on Facebook and Twitter for live updates and even more pictures.


Attack of the guides

Last week we received thousands of Truro Festival guides in HEAVY boxes that are now piled at the bottom of our stairs. All of which need to be delivered *sigh*.

Charla (our PR and marketing manager) was a star and delivered 5,000 guides, about 30 boxes, to larger business around the city last week in her car, but now comes the motherload. Today we will be delivering the rest on foot. Que breaking arms and hot sweats as we struggle with our heavy loads from shops to cafes. At least the exercise will definitely cancel out the delicious chocolate pastry we had for lunch, right? 

Wish us luck! 


Truro Festival Everywhere

We hope you like our image for Truro Festival this year. We’ve been working hard alongside our graphic designer to come up with something fresh that captures the spirit of Truro and its’ culture.

This year you won’t be able to escape – we’ve taken up advertising in bus shelters, plastered Cornwall’s capital with posters and banners, and distributed our guides far and wide! In fact while I was enjoying the sunshine last weekend on a walk from Penryn to Falmouth (and back – 6.1 miles I’ll have you know and yes, the .1 does make a difference!) I witnessed this beautiful sight:


I think we definitely chose the right colours; you can see it from a mile away and it looks just as good up close as it does at a distance.

If you’ve somehow managed to avoid all our efforts to grab your attention and direct it towards our Truro Festival then you must be living in a hovel!